We tried an interesting exercise recently - I put together a head-to-head shootout between the two leaders in this keyword research market. Our own Keywords Analyzer and Keyword Elite.

The challenge was to see how quickly each program could produce 10 000 top keyword results for the keyword search term : Mortgage, together with search counts.

Keywords Analyzer did the job in just shy of 47 seconds - it took Keyword Elite over five hours (and a lot of the keyword search results were not at all relevant to the original search term)

The video tells the story - you can watch it here